AI search visibility check

Sitemate in AI Search

Fifteen buying questions a Sitemate prospect would ask, put to ChatGPT, Claude, Gemini and Perplexity with web search on. Sitemate is the top answer whenever someone asks about it by name. On the unbranded questions it appears in about one answer in six, and not at all for plant and equipment management (in any market) or AI site reporting.

Prepared byDaniel Chong
Run dates7–8 Nov 2026
MarketsAU, US, CA, UK
Answers checked72
Unbranded answers naming Sitemate

By assistant

Inspection sheet

Mentioned means the answer names Sitemate, Dashpivot or Gearbelt, or cites sitemate.com. Select a row to see who was named instead.

QuestionChatGPTClaudeGeminiPerplexityScore

What stands out

Gearbelt

Absent from its own category, everywhere

0 of 16 answers for plant and equipment management across AU, US, Canada and the UK. MapTrack and Assignar win Australia; Tenna, Trackunit and HCSS win North America. Asked about Gearbelt by name, all four know it, and two cite MapTrack's "MapTrack vs Gearbelt" page.

Storm

The flagship isn't named yet

Asked for an AI tool that turns voice notes and photos into site reports, assistants named InspectMind, Konstro, Benetics and Valoon. Sitemate's one mention, from Claude, cited the daily reporting page, not Storm.

ChatGPT

One mention in twelve

The largest assistant named Sitemate once across the unbranded set. Claude was strongest at 4 of 12.

Third parties

Others write the comparison

A rival's "Sitemate alternatives" page (Kynection) is cited when Claude and Gemini compare Sitemate with SafetyCulture. There is no Sitemate page in the "SafetyCulture alternatives" answers, which SiteDocs and HammerTech win.

Named most often instead

Unbranded answers naming each product, of 60.

Most-cited sources

Citations across the unbranded answers. Ones.com is a project management vendor whose "best construction software" lists drive the UK and Procore answers.

Action plan

Punch list

Seven items, in the order I'd close them. Each one targets a question in the sheet above and the sources the assistants already cite for it. Closed means Sitemate named by at least 2 of 4 assistants on that question, re-checked weekly.

  1. 01

    Answer the comparison pages rivals wrote about you

    GearbeltDashpivotLow effort · 30 days
    Evidence
    MapTrack's "MapTrack vs Gearbelt" page is cited in 2 of 4 answers about Gearbelt. Kynection's "Sitemate alternatives" page is cited when Claude and Gemini compare Sitemate with SafetyCulture.
    Move
    Publish Sitemate-owned "Gearbelt vs MapTrack", "Sitemate vs SafetyCulture" and "SafetyCulture alternatives" pages: verdict first, an honest comparison table, then who each tool suits.
    Closes
    SafetyCulture alternatives (0/4) · protects both branded questions
  2. 02

    One Gearbelt category page per market, in local words

    GearbeltMedium · 30–60 days
    Evidence
    0 of 16 answers across AU, US, CA and UK. Each market uses its own term: plant (AU, UK), equipment and yellow iron (US, CA). The existing plant prestart page is already cited in 2 of 4 answers, so a focused page gets picked up.
    Move
    Answer-first pages for "plant and equipment management software" (AU), "construction equipment management software" (US, CA) and "plant management software" (UK), each comparing Gearbelt with that market's winners: MapTrack and Assignar; Tenna, Trackunit and HCSS; 4PS and COINS.
    Closes
    Plant & equipment: AU, US, CA, UK (0/16)
  3. 03

    Give Gearbelt independent proof

    GearbeltLow effort · ongoing
    Evidence
    Asked about Gearbelt by name, Claude said it "couldn't find enough independent reviews to say whether it's good". G2 is cited 5 times and the App Store 3 times in those answers.
    Move
    A review drive among current Gearbelt customers on G2 and Capterra, plus App Store and Play listings rewritten around the category terms buyers actually search for.
    Closes
    Feeds item 02; turns "unsure" into a recommendation
  4. 04

    Name the job Storm does

    StormMedium · 30–60 days
    Evidence
    For "voice notes and photos into site reports", assistants cite InspectMind, Konstro, SiteDiaryAI, SuperReports and OpenSpace. Sitemate's one mention came from the daily reporting page, not Storm.
    Move
    A Storm page titled with the buyer's own words, a 60-second demo on YouTube showing a voice note becoming a signed report, and pitches to the AI construction tool round-ups already being cited.
    Closes
    AI site reporting (1/4)
  5. 05

    Win the home market basics

    DashpivotAUMedium · 60 days
    Evidence
    SWMS and site diary questions in Australia: 0 of 8. HazardCo, SiteConnect, Varicon and WorkSite Diary take them, and Capterra AU and the App Store are cited.
    Move
    Rework the SWMS and site diary pages so they answer first, with the Australian compliance specifics (WHS Act, high-risk construction work) up top. Back them with Capterra AU reviews.
    Closes
    SWMS (0/4) · Site diary (0/4)
  6. 06

    Get onto the round-ups assistants trust

    All productsMedium · ongoing
    Evidence
    Ones.com is the most-cited source overall and drives the UK quality and Procore alternatives answers. Clappia, Mitti, Workyard and Planyard lists recur across the US and UK.
    Move
    Outreach to each list owner with a ready-made entry (one paragraph, screenshot, pricing, best for), starting with the five most cited.
    Closes
    UK quality (0/4) · Procore alternatives (0/4) · digital forms (0/4)
  7. 07

    Measure it weekly

    ReportingLow effort · week 1
    Evidence
    Answers shift between runs and engines differ widely: ChatGPT named Sitemate once, Claude four times.
    Move
    Run this question set (expanded to around 50) every Monday, with share of answers tracked by product, market and assistant. It's the same tracker I run at Bolster, where it doubled our visibility.
    Closes
    Shows which of 01–06 is working